it is because bb.com is the only company that is streaming it. I truly wonder how many people would live stream it if it was on youtube.
They could make and they are making a lot of money from advertising but they just suck at marketing it and airing it. Do you know how many health companies would pay to advertise during Mr. O? Hell I am sure Nike would get on this for sure if not a lot at least a little.
Last couple of years they've hit freaking 240p before. So this some amazing fucking quality shit right now.