- Joined
- Feb 23, 2013
- Messages
- 732
Come on bro, door-to-door with flyers is where the BIG money is at!!!!!!!!!!
hahahaha, I have the phone book and newspaper people constantly trying to get me to advertise with them. I haven't in 10 yrs and never will. Granted my population is older, let's be honest, they're dying off, so I need the younger people. Facebook has been amazing for me, and I don't pay a dime!
I have my business page and share content with friends and it's public, so a lot of people see it. I THRIVE from referrals, do NOT really want walk ins at all! They are the one time policy shoppers that are gone at the renewal. So the $60 I make from commission is really $25 once everything is accounted for...not worth it.
A referral averages about $150+/yr on commission and as long as they stay (referrals typically stay minimum 3 yrs) it's great. Then they refer people and so on. Facebook has been a big help there honestly
Haha it still surprises me how many people think that stuff still works. Or at least that it should be a focus of their marketing efforts.
But with referrals though, can't agree more. Referrals are killer for so many reasons and they will always work. From what you've said, I'm sure you know it all too well, but referrals are free (unless you offer referrer discounts which is usually not a big loss) plus pretty much a guaranteed sale because people trust who they know better than any stranger review. And true Facebook is one of the best for referral networks online given that it's a network of people you generally know, rather than a place that you can be anonymous on.