.gif "IP Gear")
- Joined
- Mar 27, 2005
- Messages
- 718
I see signs everywhere that we are undergoing a significant shift in
bodybuilding in the United States. I am wondering what this bodes
for the NPC and for IFBB pros. If you look at the latest editorial in
Musclemag International, you find Robert Kennedy asking everyone in
bodybuilding to do one simple thing -- go out and interest one more
person in bodybuilding and exercise. This is the second time he has
asked his readers to do something that he considered urgent. The
first time was shortly after he started publishing Musclemag and his
credit and finances were maxed out. He wrote an editorial telling
his readers that he could not continue publishing Musclemag unless a
significant number of them went out and bought a two-year
subscription. Enough of them did what he asked, and the magazine
survived and is now (we hope) prospering. But evidently Kennedy sees
a trend.
The San Francisco Pro show this past March was very poorly attended.
There are said to have been very few people at the pre-judging, and
that's where the biggest crowds at such a show usually show up.
Evening attendance is said to have been dismal, too. One very
well-known pro whom I spent a few hours talking to told me that it
wasn't at all clear that the IFBB would exist two years from now.
The venue for the Night of the Champions has been changed from a hall
where I have been told there are 3,000 seats to one in which there
are only 1,000 or so. What do the show organizers know that we don't
?
It is clear to me that young bodybuilders who intend to be
professionals are going to have to do some unusually energetic and
imaginative self promotion in order to survive as professionals.
Fortunately, there will always be thousands and thousands of men and
women for whom bodybuilding and fitness without competition remain a
way of health and life. The size of this base may fluctuate, but it
will never disappear.
bodybuilding in the United States. I am wondering what this bodes
for the NPC and for IFBB pros. If you look at the latest editorial in
Musclemag International, you find Robert Kennedy asking everyone in
bodybuilding to do one simple thing -- go out and interest one more
person in bodybuilding and exercise. This is the second time he has
asked his readers to do something that he considered urgent. The
first time was shortly after he started publishing Musclemag and his
credit and finances were maxed out. He wrote an editorial telling
his readers that he could not continue publishing Musclemag unless a
significant number of them went out and bought a two-year
subscription. Enough of them did what he asked, and the magazine
survived and is now (we hope) prospering. But evidently Kennedy sees
a trend.
The San Francisco Pro show this past March was very poorly attended.
There are said to have been very few people at the pre-judging, and
that's where the biggest crowds at such a show usually show up.
Evening attendance is said to have been dismal, too. One very
well-known pro whom I spent a few hours talking to told me that it
wasn't at all clear that the IFBB would exist two years from now.
The venue for the Night of the Champions has been changed from a hall
where I have been told there are 3,000 seats to one in which there
are only 1,000 or so. What do the show organizers know that we don't
?
It is clear to me that young bodybuilders who intend to be
professionals are going to have to do some unusually energetic and
imaginative self promotion in order to survive as professionals.
Fortunately, there will always be thousands and thousands of men and
women for whom bodybuilding and fitness without competition remain a
way of health and life. The size of this base may fluctuate, but it
will never disappear.
